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Scott Bachrach is an American businessman and entrepreneur in the fields of manufacturing, product development, sales and marketing. He was named one of the Forty under Forty Young Licensing Leaders of Tomorrow by License! Magazine,〔http://www.licensemag.com/licensemag/data/articlestandard//licensemag/172002/17177/article.pdf〕 and has generated over $1 billion in retail sales throughout his career. Bachrach is currently President of The Wish Factory, Inc. located in Montclair, New Jersey. The Wish Factory is a global product development, marketing and management company specializing in the children’s consumer product business. ==Professional History== Bachrach founded the Fun-4-All Corporation in 1995, where he was Owner and CEO. From 1995 to 1998, he grew Fun-4-All from one product to 300, generating nearly $40 million in annual revenue. Fun-4-All launched licensed toy products for several motion pictures and other brands, including South Park, KISS, The Osbournes,〔http://www.allbusiness.com/retail-trade/4294402-1.html〕 Kellogg’s, Pets.com and Fisher Price. It also won notable industry awards such as the Licensing Industry “Licensee of the Year” award, and Spencer Gifts “Vendor of the Year”, and “Licensed Product of the Year.” Bachrach founded Think Tank Toys in 2006, a New York-based company that manufactured and marketed toys, and other novelties. In 2008, Think Tank Toys was acquired by Wow Wee USA,〔http://www.toynews-online.biz/news/30245/WowWee-acquires-Think-Tank-Toys〕 a designer of high-tech entertainment products. The new division was named Think Wow Toys, and has since launched products for brands such as Mrs. Fields, Jamba Juice,〔http://www.bloomberg.com/apps/news?pid=conewsstory&tkr=JMBA:US&sid=acA7ewZWGGZw〕 Hershey, Chuck E Cheese, and The Disney Company. In 2011, Bachrach formed The Wish Factory and soon after it was named master toy licensee for the Cody Simpson〔http://www.northjersey.com/news/139174089_N_J__toymakers_head_to_fair.html〕 brand through a strategic licensing agreement with Atlantic Records. Since then, The Wish Factory has licensed One Direction, Austin Mahone, and Duck Dynasty novelty products in addition to creating original electronic and accessories brands such as Urban Animal and Scotty Bz.〔http://www.thewishfactoryinc.com〕 In 2013, The Wish Factory partnered with Wham-O to manage marketing and sales worldwide for Wham-O classic brands Super Ball, Hula Hoop, Trac-Ball, Hacky Sack, Aqua Sports, Arctic Force, and Continuous Air Water Slides. In addition to re-launching many of the Wham-O iconic brands, Wham-O and The Wish Factory will present an expanded Fall 2014 line including Wham-O Extreme Sports and Wham-O Swim.〔http://www.thewishfactoryinc.com/images/WX%20Teaser%2011-25.pdf〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Scott Bachrach」の詳細全文を読む スポンサード リンク
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